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Just "One More Call"

No matter what your sales strategy is, your persistence continues to be one of the most important factors in generating new business.

Motivating yourself to call a prospect "one more time" can be the difference between a great year and a mediocre one.

Research says 73% of buyers voice five or more objections before being sure enough to place an order.

The problem: 92% of salespeople give up after four objections.

The breakdown:

  • 44% give up after one objection
  • 22% after two
  • 16% after three, and
  • 10% after four
  • If you do the math, that means 8% of salespeople get 73% of the business.

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